Many experts dubbed 2016 the 'year of the health product'. It got that moniker due to a shift in public awareness when it comes to staying fit and healthy. Health and fitness products like Fitbits and groceries such as almond milk and avacados saw a boom in places like the UK and US, denoting a general trend toward healthy living. In the same year, sales of vape kits and e-cigarettes rose 30% to £81m. It's safe to say that vaping is a booming industry and lots of people are getting on board, but it's curious that while sales are booming during these 'health conscious' times, places like New York state are laying out public bans. Why? Can vaping really be part of an internation health kick, or do we simply have our heads in the clouds?